Today I’d like to share with you something that I see missing in so many marketing campaigns.

If you’ve been trying to break into the internet marketing world, you probably get daily emails about new product launches.

It seems as though every day there’s a new “magic” pill that comes out that will flood your bank account with money without you having to lift a finger.

And a lot of these marketers have carefully crafted their sales messages to make them so compelling that it’s hard to resist.

But there’s one thing that I see missing in most, not all, but most of these campaigns.

I guess, I was lucky that I’ve spent over 10 years in direct selling before going online, because in that world you had to have it.

It’s also one of the reasons why I was able to develop a large client base in my old business, that still calls me today to do more business with me even though I haven’t done a damn thing to promote my other business in almost 3 years.

Would you like to know what it is?

It’s Read the rest of this entry »

Posted in Copywriting, Information Marketing, Marketing, Videos | No Comments » | Tags: business success, Copywriting, Marketing, Sales, small business marketing

I always get a kick out of people who say that these are tough times and it’s hard to make money.

Some people don’t just come out and say that, but they definitely think it.  I know because every time I hear someone say that they’re just trying to make a buck or that they’re just trying to survive, I know that it’s exactly what they’re attracting.

Making little money, struggling, surviving, etc….

The opportunities that exist today are incredible and they’re everywhere.

Look at the huge opportunities that exist because of the 76 million (that’s US only) baby boomer generation.

All these people need to talk to someone about their money.  There’s a growing health insurance need.  Long term care planning.

How about travel, the need to downsize their home, or possibly a move down south or maybe a vacation home.

This presents opportunities in the financial services industry, investments, insurance.  The travel industry.  Real estate.

But baby boomers aren’t the only contributing factor.  What about all the people with pets, there are many needs that these pet owners are facing and are actively looking to solve them.

The technology is changing all the time and the opportunities within the tech industries are growing all the time.

How about sports.  How many sports fanatics are out there that are gladly spending money on things that they think will enhance their experience or make them better.

The opportunities are the biggest where you can provide the most value to people.

So you always have to be thinking value.  What can I do to provide value for people?

Another huge opportunity to make money is Read the rest of this entry »

Posted in Information Marketing, Money Making | No Comments » | Tags: Information Marketing, making money, opportunities